This video for Weaver Technologies promotes their custom modular cleanroom enclosures. The script was designed to be informative as well as sell the product and Weaver’s assembly service. The video was repurposed from an old instructional video that was about nine minutes long. I provided a timeline of suggested edits to the old video, […]
Ron Paul leverages social media to reach the people, gain support, and get around his alleged media blackout. What does his approach to social media tell us about the ROI of social media? Do these facts lend credence to the idea that social touches more people than we can measure?