It’s wonderful when an organization dedicated to helping those in need begins to gain steam. Unfortunately, that typically comes with some growing pains. The ability to scale an organization’s marketing efforts can be a very difficult challenge. Fortunately, I’ve done this several times before and I was excited to make the transition an easy one […]
Josh Squires: Copywriting, SEO, and Content Strategy Portfolio
This portfolio features examples of client work in the areas of SEO, Content Strategy, and Copywriting. It is a work in progress. As I work constantly, I don't often have the time to update this page regularly-- so there are a few projects that haven't been posted yet. If you're looking for a certain set of skills or a specific type of project, but aren't seeing it here, please feel free to ask for more info via the Contact Page
One of my first jobs while working at comparenow.com was to write UI copy for their auto insurance quoting engine. I also provided copy for help text and error text. UX/UI Copy If you go through the process on the current version of the website, comparenow.com’s user experience is a little flat. It’s still a […]
Like any good writer, I try to be prolific. As someone who started out blogging, I know that being prolific makes a huge impact in a variety of ways and in general, it’s always good to be seen–particularly in association with content that readers enjoy. Sharing Content Across the Web I’ve contributed content to more […]
Though my title was Sr. Copywriter, I was largely responsible for content strategy and content writing while working for comparenow.com. Here’s an overview of what I did in that capacity.
While working for comparenow.com, I was tasked with taking our “How It Works” video, which introduced consumers to the service we provided, and converting it into a direct response style television ad. While I’d have preferred to write a creative ad, I was confident that I could easily accomplish the task and that I could […]